First of all, I love Leica cameras and I love the brand. Actually I have one Leica M myself.
The first thing I thought when I have seen the new Leica M10-P was how cool the camera is. The second thing was “Hey, there is a lot of stuff written there for a camera that intends to be discrete”.
I suppose this is happening mostly because of their new headquarters in Wetzlar. Moving back to Wetzlar is something that means a lot to Leica due to their history with that city. I had also the privilege to visit Leica in Wetlzar a few years back.
Well, that is just my opinion but that camera would look even better with only “Leica” on the top plate and just “Wetzar Germany” on the back.